Want to thank you again for your presentation in Oklahoma. Social Media presentation was GREAT!
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Jump Start Your Online Marketing with Patrick Allmond
Patrick Allmond’s Wild West Online Marketing CD
Are you just getting started with your website and social media? Would you like to sit down with Patrick Allmond and Focus Consulting but just can’t fit it into your budget yet? This is the best way for you to get started – a full 13 hours of online marketing expertise from our Wild West Online Marketing Radio shows.
Here is an index to each show:
2011-01-02 Episode 01, How to run your business from the cloud
2011-01-09 Episode 03, Online Video
2011-01-16 Episode 05, Measuring and generating free traffic
2011-01-23 Episode 07, Getting into eCommerce
2011-01-30 Episode 09, Facebook Marketing
2011-02-06 Episode 11, Buzzding and Online Reputation Management
2011-02-13 Episode 13, Intro to online advertising
2011-02-20 Episode 15, Call 911! My website needs a medic
2011-02-27 Episode 17, WordPress Plugin Extravaganza
2011-03-06 Episode 19, CRMs & Other Online Networking Tools
2011-03-13 Episode 21, The top 16 ways to screw up email marketing
2011-03-20 Episode 23, Getting New Customers/Prospects from your website & The Referral Engine
2011-03-27 Episode 25, Paid and Banner Advertising online
In addition we have included our own custom 25 page social media workbook as well as the Google Zero Moment of Truth. Both are great books, and we will help you get started in the right direct in online marketing.
You can purchase your CD Here: Online Marketing Radio Show with Patrick Allmond
How Can You Improve Your Social Branding?
First, you may be asking what is Social Branding to begin with? Simply, it is the process and action a business or person takes to bring awareness to their 
brand using many online and social networking tools along with face to face networking.
Often times this involves combining (Guerrilla Marketing) your website, blog, community forums, social networking sites (Facebook), micro blogging (Twitter), online media (YouTube) and creating an experience with social interaction.
So now that we have defined Social Branding, how can you improve your social brand? Here are 5 techniques to jump start your Social Branding!
- Be Unique: It may take a little bit of thought…but believe it or not, every business and brand has the opportunity to be itself. The key is learning how to recognize what can set you apart from your competition and then doing something about it in a fun way! Action!!
- Be Yourself: Yes, you want to tell everyone about your business and your brand, but using social tools calls for a fun relaxed approach that allows you to be human and not a machine. Share your personality in your communication.
- Guerrilla Marketing: It’s still alive and well, we’ve now evolved it to include so many new online tools and mediums. Be sure to learn how to combine a variety of online and social networking tools and which one work best for your experience, time, message.
- Be Consistent: You cannot bring awareness to your brand if you are not sharing it and experiencing it yourself. Did you know it can take 6-7 “brand touches” before someone will remember your brand? An occasional update will not bring attention to your brand.
- Be Engaging: Create interaction that speaks the language of your audience. Sometimes it’s not what YOU want to share, but your audience wants to learn more about. Find that stickiness factor that keeps the questions and interaction flowing.
Allographics & Design specializes in web, graphic and social media design and consulting. If you would like to learn how we can strengthen your online branding and marketing or to book a workshop to better understand the major social media tools available for your business, contact us for more information.
