There is so much talk about Facebook’s lack of page reach or that many users are overwhelmed with so much noise in their News Feeds. What many users may not realize is that they have a lot more control of how they want to see content from their favorite Pages. As a business on Facebook, you may not realize that their are a couple of ways your users CAN get your updates without resorting to gimmickry and boosting all of yours posts.
Yes, it is true that Facebook Business Pages are no longer getting the exposure they once received during Facebook’s initial launch of the Business Pages and prior to our ability to advertise extensively. It is also true that although users talk about how much they want to reduce the noise and overwhelming content seen in their personal News Feeds, they still want to be connected to Business Pages that post relevant content.
Facebook users want to have their cake and eat it too and they can! It’s just that they also want to have more control of the flavor of mix and icing and when THEY want to eat it. Well they can and it is up to you as a Business Page owner to let your loyal followers understand how THEY can continue to receive your valuable updates without fighting all the noise in their regular Timeline News Feeds.
Below is a short tutorial you are welcome to share with your own Followers to help demonstrate how they can organize and manage their Pages’ News Feeds and see all of your Page’s updates. What is great about this option is that not only do your Fans have the ability to see ONLY the updates from the Business Pages they have liked separately from their regular News Feed, but they can also organize their Liked Pages into Interest Groups for a narrower niche of Feeds.
Share this tutorial with your Fans so you can help them to see more of YOUR great posts as well as better organize their own Pages Feed!